Readings for April 11th, 2008


« April 10th, 2008
April 12th, 2008 »

Rick Latona: Don't Get Into A Business Because You Own a Good Domain!!

Seriously folks, don't do it. I get asked by people all the time if I want to fund a business "idea"? of theirs. It usually turns out that they have a good domain so they've developed a business plan to work with that domain. They never wanted to be in that business of course, and they have no particular love for the industry. Yet, they feel obligated to enter the market because of their name.

In 1998 I purchased Spanish.com for 5000 dollars. On or around the year 2000 I decided I would develop it and attack the language learning market. After spending about 100,000 dollars on trying; I finally realized that all the traffic wanted to do was cheat on their Spanish homework. In 2004 I sold it to Kevin Ham for an undisclosed amount and never looked back. I won't make that mistake again.

As I said in my blog entry before this one, you don't actually NEED a great domain to succeed. Don't fool yourself into thinking it is a necessity. A good name helps but only helps. And it only helps if you have a strong desire to be in that business and do everything else right to succeed in that market.

This isn't to say that buying a name can't inspire you and give you an idea. Heck that happens to me too.

Just don't get into a business you don't care about simply because you have the name.


Source: Rick Latona's Blog

Well said Rick.

Sahar

Electron Blog: Electron Acquires Storage.com and 1-866-STORAGE

Electron Interactive Announces Acquisition of Storage.com and 1-866-STORAGE

April 11, 2008 - (Palo Alto, CA) Electron Interactive, Inc. is announcing today that it has completed the acquisition of the Internet domain name Storage.com in the first of a series of major domains acquisitions the Internet firm is planning to make. The exact terms of the transaction are not being disclosed, however, it is reported to be one of the largest domain name transactions to take place in 2008.

Electron also announced the acquisition of the phone number 1-866-STORAGE to complement the core Storage.com brand.


Source: Source: Electron Blog

Congrats T., Joe

Sahar

Domain Name Wire: Ace.com Owner Wins Arbitration

WebMagic Ventures, owner of Ace.com, has won an arbitration brought against it by ACE Limited, an insurance company. This is an extraordinary case given the value of the underlying domain name and egregious assertions brought by ACE Limited. However, the panel could not charge ACE Limited with reverse domain name hijacking. This is just one of many three character domain names currently in dispute.

WebMagic registered the domain name prior to ACE Limited's first use in commerce claim on its trademark for "Ace"?. However, ACE Limited claimed common law trademark rights dating to 1985.

The panel found that "ace"? is a common term and not exclusively owned by ACE Limited. It didn't hurt that WebMagic has a trademark for the term ace for the class of services for which it is using the domain name. WebMagic didn't register the domain name in bad faith and is using it for a bona fide offering of services.


Source: Domain Name Wire