Smart Branding: Amazon Short URL Broadcasts Its Own Brand

amzn.gif

Via TechFlash:

Amazon.com has quietly created its own URL shortener for products sold on its sites. People can now type “amzn.com/” and a product number to create a short URL, without the need for sites like tinyurl.com and bit.ly. Amazon appears to be positioning itself to take better advantage of popular microblogging service Twitter and mobile texting to generate buzz about merchandise.

Amazon displays extreme forward thinking here. Why use Bit.Ly or TinyURL when the short domain itself may carry your brand to yours and potential customers?

If you own a business, this is something to think about.

Cheers

Sahar

2 Responses to “Smart Branding: Amazon Short URL Broadcasts Its Own Brand”


  1. 1 Jason

    Exactly, carries the brand and the -trust- along with it. No need for URL expanders, always in fear of getting Rick-rolled, lol.

  2. 2 Mark Fulton

    There is a way to create a short URL service on your own domain using WordPress. Check out this article:

    http://sharkseo.com/whitehat/reclaim-your-twitter-links/

Leave a Reply






click to subscribe
Top domain name blog
namemedia-2.gif
May 2009
M T W T F S S
« Apr   Jun »
 123
45678910
11121314151617
18192021222324
25262728293031